It sounds a little dark – “The Ohio Strategy” could be the title of a Tom Clancy thriller. But it is
merely the reason why there are so many Ohioans on Hilton Head.
What, you didn’t notice? Get your head out of the pluff mud and look around. Bars and
restaurants dedicated to the Browns, sections of gift shops dedicated to the Buckeye State,
really just stop the next person you see on Hilton Head and ask where they are from. Chances
are they will say Ohio.
Not that there is anything wrong with that. Master marketers Tom Gardo and Tim Doughtie are
credited with developing the Ohio Strategy back in the 50’s, and started inviting you all, I mean
them all, to this 14 mile stretch of pristine beachfront.
They realized that residents of landlocked states like Ohio wanted a beautiful, warm place to
vacation with the family. One that was easy to get to. A 10-12 hour drive and easily accessible
from I-77 brought them to this barrier island gem. And once they got here, the marketing gurus
directed them right into Sea Pines, where there was plenty to do and a home or two for sale.
So you, I mean they, keep coming back year after year to vacation, and yes sometimes settle
But Hang On, Sloopy – people from other states like it down here too. Western PA, Michigan,
New Jersey and New York have all made Hilton Head and neighboring Bluffton two of their
favorite vacation destinations. Many choose to buy real estate on Hilton Head and Bluffton,
which alleviates all that driving, and snow…forever.
I am not from Ohio…or Pennsylvania or Michigan, New York or New Jersey. I am a Minnesotan.
My drive down here may have been longer but I can guarantee my snow drifts were higher and
temperatures lower when I left the frozen tundra. I will never be a Buckeye Fan but is it all right
if I stay?